A website has to "advertise" itself to attract visitors just like a car showroom still has to advertise to attract customers. However a website has an advantage because there is now a whole raft of options available for promoting a website, options that were not open to the showroom.
Listed below are the main tools we use for marketing your website, all are effective, some are very effective.
| Link
Popularity... Generating traffic to your site through links to create
a better chance for your website to get ranked higher |
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| Doorway
Pages... Can considerably help your Web page ranking in search engine
listings. |
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| Banner
Advertising... Creation and placement of animated banners. |
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| Meta
Tag Conversion... Converting your Website into a 'Search Engine Friendly'
environment. |
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| Site
Submission... Web page submissions to the major search engines and directories.
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| Hallway
Pages... Web site submissions for 'spidering' search engines. |
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| Reports...
A monthly traffic analysis to see who is hitting your site and how they
are getting there. |
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| Monthly Web Marketing Maintenance... Ongoing maintenance related to sustaining your Web page rankings. |
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